Principles of marketing / by Philip Kotler and Gary Armstrong [textbook]

By:

Kotler, Philip [author]

Contributor(s):

Armstrong, Gary (Gary M.) [author]

Material type: Text

TextPublication details: Upper Saddle, N.J. : Pearson, 2014.Edition: Fifteenth editionDescription: xxii, 695 pages : coloured. illustrations; 30 cmISBN:

9789332558472

Subject(s):

Marketing

LOC classification:

HF5415 KOT

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Holdings
Item type	Current library	Home library	Shelving location	Call number	Copy number	Status	Barcode
Books	Harare Institute of Technology Main Library	Harare Institute of Technology Main Library	General Collection	HF5415 KOT (Browse shelf(Opens below))	1	Available	BK0009399
Books	Harare Institute of Technology Main Library	Harare Institute of Technology Main Library	General Collection	HF5415 KOT (Browse shelf(Opens below))	2	Available	BK0010835
Books	Harare Institute of Technology Main Library	Harare Institute of Technology Main Library	General Collection	HF5415 KOT (Browse shelf(Opens below))	3	Available	BK0009438

Includes bibliographical references and index.

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