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Doing business in emerging markets / S. Tamer Cavusgil, Pervez N. Ghauri and Leiigh Anne Liu.

By: Contributor(s): Material type: TextTextLanguage: Eng Publication details: Los Angeles ; London : SAGE, 2021Edition: Third editionDescription: 353 pages : illustrations 25 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781526494559
  • 9781849201544 (pbk.)
Subject(s): LOC classification:
  • HD62.4 .C3885 2013
Contents:
An overview of emerging markets -- Political, legal and cultural framework in emerging markets -- Economic environment in emerging markets -- Opportunities and trends in emerging markets -- Companies from emerging markets -- Analysis of selected emerging markets -- Entry modes and strategies -- The negotiation process and strategies in international business -- Negotiations and building relationships in emerging markets -- Assessing risks and opportunities in emerging markets.
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Holdings
Item type Current library Home library Shelving location Call number Copy number Status Date due Barcode
Books Books Harare Institute of Technology Main Library Harare Institute of Technology Main Library General Collection HD62.4 CAV (Browse shelf(Opens below)) 1 Available BK0013306

Includes bibliographical references (p. [353]-387) and index.

An overview of emerging markets -- Political, legal and cultural framework in emerging markets -- Economic environment in emerging markets -- Opportunities and trends in emerging markets -- Companies from emerging markets -- Analysis of selected emerging markets -- Entry modes and strategies -- The negotiation process and strategies in international business -- Negotiations and building relationships in emerging markets -- Assessing risks and opportunities in emerging markets.

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