MARC details
000 -LEADER |
fixed length control field |
01314cam a22003737i 4500 |
001 - CONTROL NUMBER |
control field |
18110474 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
OSt |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20210627072601.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
140409t20152015cauaf b 001 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781446280720 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
1446280721 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781446280713 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
1446280713 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
Canceled/invalid ISBN |
9781473909007 |
050 00 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5823 |
Item number |
HAC |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Hackley, Christopher E. |
Relator term |
author |
245 10 - TITLE STATEMENT |
Title |
Advertising & promotion / |
Remainder of title |
by Chris Hackley and Rungpaka Amy Hackley |
246 3# - VARYING FORM OF TITLE |
Title proper/short title |
Advertising and promotion |
250 ## - EDITION STATEMENT |
Edition statement |
Third edition / |
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
Place of production, publication, distribution, manufacture |
Los Angeles : |
Name of producer, publisher, distributor, manufacturer |
SAGE, |
Date of production, publication, distribution, manufacture, or copyright notice |
2015 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xvi, 326 pages, 16 unnumbered pages of plates : |
Other physical details |
illustrations (chiefly color) ; |
Dimensions |
24 cm |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references and index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Advertising. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Advertising |
General subdivision |
Social aspects. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Sales promotion. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Advertising |
General subdivision |
Brand name products. |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Advertising. |
Source of heading or term |
fast |
Authority record control number or standard number |
(OCoLC)fst00797511 |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Advertising |
General subdivision |
Brand name products. |
Source of heading or term |
fast |
Authority record control number or standard number |
(OCoLC)fst00797554 |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Advertising |
General subdivision |
Social aspects. |
Source of heading or term |
fast |
Authority record control number or standard number |
(OCoLC)fst00797762 |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Sales promotion. |
Source of heading or term |
fast |
Authority record control number or standard number |
(OCoLC)fst01103868 |
650 17 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Reclame. |
Source of heading or term |
gtt |
Authority record control number or standard number |
(NL-LeOCL)078645875 |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Hackley, Rungpaka Amy |
Relator term |
author |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
Library of Congress Classification |
Koha item type |
Books |
Classification part |
5823 |
Item part |
HAC |
Call number prefix |
HF |