Global Marketing / (Record no. 653)

MARC details
000 -LEADER
fixed length control field 00647nam a2200205 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20210615141209.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210613b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781292017389
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF1416
Item number KEE
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Keegen ,Warren J
Relator term author.
245 ## - TITLE STATEMENT
Title Global Marketing /
Statement of responsibility, etc. by Warren J.Keegan and Mark C.Green.
Medium [textbook]
250 ## - EDITION STATEMENT
Edition statement Eighth edition /
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London :
Name of publisher, distributor, etc. Pearson ,
Date of publication, distribution, etc. 2015.
300 ## - PHYSICAL DESCRIPTION
Extent 608 pages:
Other physical details illustrations (color) ;
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
General subdivision Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Green,Mark C.
Relator term author.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Edition Eighth edition /
Classification part 1416
Item part KEE
Call number prefix HF
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Inventory number Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Library of Congress Classification     Harare Institute of Technology Main Library Harare Institute of Technology Main Library General Collection 21/02/2021 Donation 3144/D   HF1416 KEE BK0009508 13/06/2021 1 13/06/2021 Books