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Digital marketing : strategy, implementation and practice /

Chaffey, Dave, 1963-

Digital marketing : strategy, implementation and practice / Digital marketing : strategy, implementation and practice Dave Chaffey, Fiona Ellis-Chadwick - Fifth edition - 698 pages : illustrations (colour) ; 27 cm

Includes bibliographical references and index

Now in its seventh edition, 'Digital Marketing' provides comprehensive, practical guidance on how companies can get the most out of digital media and technology to meet their marketing goals

ISBN: 9780273746102

LCCN: 2018036531

Nat. Bib. No.: GBB914639 bnb

Subjects--Topical Terms:
Internet marketing

LC Class. No.: HF5415.1265 / .I57 2019

Dewey Class. No.: 658.8/72

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