| 000 | 00812cam a2200253 i 4500 | ||
|---|---|---|---|
| 001 | 18829263 | ||
| 003 | OSt | ||
| 005 | 20210619113440.0 | ||
| 008 | 151023t20162016caua b 001 0 eng d | ||
| 020 | _a9781473904019 | ||
| 050 | 0 | 0 |
_aHF5415 _bMAR |
| 245 | 0 | 0 |
_aMarketing theory : _ba student text / _cedited by Michael J. Baker and Michael Saren _h[textbook] |
| 250 | _aThird edition / | ||
| 264 | 1 |
_aLos Angeles : _bSAGE, _c2016. |
|
| 300 |
_axix, 520 pages : _billustrations ; _c24 cm |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMarketing _xPhilosophy |
|
| 650 | 0 |
_aMarketing _xHistory |
|
| 650 | 7 | _aMarketing. | |
| 650 | 7 |
_aMarketing _xPhilosophy |
|
| 700 | 1 |
_aBaker, Michael J. _eeditor. |
|
| 700 | 1 |
_aSaren, Michael _eeditor. |
|
| 942 |
_2lcc _cBK _eThird edition / _h5415 _iBAK _kHF |
||
| 999 |
_c684 _d684 |
||