| 000 | 00733cam a22002417i 4500 | ||
|---|---|---|---|
| 001 | 18971814 | ||
| 003 | OSt | ||
| 005 | 20210623073146.0 | ||
| 008 | 160211t20162016cau b 001 0 eng d | ||
| 020 | _a9781473919525 (pbk) | ||
| 020 | _a1473919517 (hbk) | ||
| 050 | 0 | 0 |
_aHD69 _bBRO |
| 100 | 1 |
_aBrown, Stephen _d1955 March 23- _eauthor. |
|
| 245 | 1 | 0 |
_aBrands and branding / _cby Stephen Brown. _h[textbook] |
| 264 | 1 |
_aLos Angeles ; _aLondon : _bSAGE, _c2016. |
|
| 264 | 4 | _c©2016 | |
| 300 |
_axi, 282 pages ; _c25 cm. |
||
| 504 | _aIncludes bibliographical references (pages 247-276) and index. | ||
| 650 | 0 | _aBranding (Marketing) | |
| 650 | 0 | _aBrand name products. | |
| 650 | 7 | _aBrand name products | |
| 942 |
_2lcc _cBK _h69 _iBRO _kHD |
||
| 999 |
_c589 _d589 |
||