000 01678nam a22002537a 4500
003 OSt
005 20220905100234.0
020 _a9780124157811
040 _bEng
_cHITLIB
_dHITLIB
_erda
041 _aEng
050 _aQA 76.U83
_bTUL
100 _aTom Tullis ;
_eAuthor
245 _aMeasuring the User Experience:
_bCollecting, Analyzing, and Presenting Usability Metrics,
_hTexbook.
264 _aNew york,
_bElsevier;
_c2013.
300 _a301 pages :
_bIllustration, some color.
336 _2rdacontent
_atext
_btxt
337 _2rdamedia
_aunmediated
_bn
338 _2rdacarrier
_avolume
_bnc
504 _aIncludes bibliographic references and index.
505 _aBackground Planning Performance metrics Issues based metrics Self-reported metrics Behavioral and physiological metrics Combined and comparative metrics Special topics Case studies Ten keys to success
520 _aEffectively measuring the usability of any product requires choosing the right metric, applying it, and effectively using the information it reveals. Measuring the User Experience provides the first single source of practical information to enable usability professionals and product developers to do just that. Authors Tullis and Albert organize dozens of metrics into six categories: performance, issues-based, self-reported, web navigation, derived, and behavioral/physiological. They explore each metric, considering best methods for collecting, analyzing, and presenting the data. They provide step-by-step guidance for measuring the usability of any type of product using any type of technology -- From the back cover
700 _aBill Albert ;
_eAuthor.
942 _2lcc
_cBK
999 _c3322
_d3322