TY  - BOOK
AU  - Hubbard,Nancy
TI  - Conquering global markets: secrets from the world's most successful multinationals 
SN  - 9780230293557
AV  - HD2755.5 HUB
PY  - 2013///
CY  - Houndmills, Basingstoke, Hampshire
PB  - Palgrave Macmillan
KW  - International business enterprises
KW  - Globalization
KW  - Economic aspects
KW  - Strategic alliances (Business)
N1  - Includes bibliographical references (pages 202-215) and andex
ER  -