Small business management : (Record no. 2779)
[ view plain ]
000 -LEADER | |
---|---|
fixed length control field | 02704nam a22002777a 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20220603143413.0 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780324569728 |
040 ## - | |
-- | HITLIB |
-- | rda |
050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HD62.7 |
Item number | SMA |
245 00 - TITLE STATEMENT | |
Title | Small business management : |
Remainder of title | launching and growing entrepreneurial ventures / |
Statement of responsibility, etc. | Justin G Longenecker, Carlos W. Moore, J. William Petty and Leslie Palich |
264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
Place of production, publication, distribution, manufacture | Mason, OH : |
Name of producer, publisher, distributor, manufacturer | Thomson/South-Western, |
Date of production, publication, distribution, manufacture, or copyright notice | ©2008. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 744 pages : |
Other physical details | illustrations |
336 ## - | |
-- | rdacontent |
-- | text |
-- | txt |
337 ## - | |
-- | rdamedia |
-- | unmediated |
-- | n |
338 ## - | |
-- | rdacarrier |
-- | volume |
-- | nc |
500 ## - GENERAL NOTE | |
General note | Includes index |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc. note | Includes bibliography |
505 ## - | |
-- | pt. 1. Entrepreneurship: A World of Opportunity --<br/>1. The Entrepreneurial Life --<br/>2. Entrepreneurial Integrity and Ethics: A Gateway to Small Business Opportunity --<br/>pt. 2. Starting from Scratch or Joining an Existing Business --<br/>3. Getting Started --<br/>4. Franchises and Buyouts --<br/>5. The Family Business --<br/>pt. 3. Developing the New Venture Business Plan --<br/>6. The Business Plan --<br/>7. The Marketing Plan --<br/>8. The Organizational Plan: Teams, Legal Forms, and Strategic Alliances --<br/>9. The Location Plan --<br/>10. The Financial Plan: Projecting Financial Requirements --<br/>11. A Firm's Sources of Financing --<br/>12. The Harvest Plan --<br/>pt. 4. Focusing on the Customer: Marketing Growth Strategies --<br/>13. Building Customer Relationships --<br/>14. Product and Supply Chain Management --<br/>15. Pricing and Credit Decisions --<br/>16. Promotional Planning --<br/>17. Global Marketing --<br/>pt. 5. Managing Growth In the Small Business --<br/>18. Professional Management in the Entrepreneurial Firm --<br/>19. Managing Human Resources --<br/>20. Managing Operations --<br/>21. Managing Risk --<br/>22. Managing The Firm's Assets --<br/>23. Evaluating Financial Performance. |
520 ## - | |
-- | "Continuing the comprehensive coverage that has solidified this text as the market leader, Small Business Management: Launching and Growing Entrepreneurial Ventures, 14e focuses on the fundamentals of business management as it teaches users not only how to start a business but also how to effectively manage, grow, and harvest one - the full business cycle. With its integrated learning system, SBM equips you with all the tools you need to succeed in the course - and the marketplace. It continuously puts you in the role of decision maker, enabling you to apply what you're learning to issues challenging real small businesses."--Jacket. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Small business |
General subdivision | Management. |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Longenecker, Justin G |
Relator term | Co-author |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Moore, Carlos W. |
Relator term | Co-author |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Petty, J. William |
Relator term | Co-author |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Palich, Leslie |
Relator term | Co-author |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Library of Congress Classification |
Koha item type | Books |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Library of Congress Classification | Harare Institute of Technology Main Library | Harare Institute of Technology Main Library | General Collection | 23/02/2022 | Donation : American Center Library | 3801/D | HD62.7SMA | BK002213 | 03/06/2022 | 1 | 03/06/2022 | Books |