E-business & e-commerce management : strategy, implementation and practice /
Chaffey, Dave, 1963-
E-business & e-commerce management : strategy, implementation and practice / E-business and e-commerce management Dave Chaffey - Fifth edition / - Harlow, England ; New York : Pearson/Financial Times Prentice Hall, 2011 - xxxi, 733 pages : illustrations (color) ; 27 cm.
Includes bibliographical references and index.
9780273752011 9789332511170 0273752014
Electronic commerce.
Business enterprises--Computer networks.
HF5548.32 / CHA
E-business & e-commerce management : strategy, implementation and practice / E-business and e-commerce management Dave Chaffey - Fifth edition / - Harlow, England ; New York : Pearson/Financial Times Prentice Hall, 2011 - xxxi, 733 pages : illustrations (color) ; 27 cm.
Includes bibliographical references and index.
9780273752011 9789332511170 0273752014
Electronic commerce.
Business enterprises--Computer networks.
HF5548.32 / CHA