Conquering global markets : secrets from the world's most successful multinationals /

Hubbard, Nancy, 1963-

Conquering global markets : secrets from the world's most successful multinationals / [textbook] by Nancy A. Hubbard. - xi, 228 pages : illustrations ; 24 cm

Includes bibliographical references (pages 202-215) and andex.

9780230293557 0230293557


International business enterprises.
Globalization--Economic aspects.
Strategic alliances (Business)

HD2755.5 / HUB