| 000 | 00692nam a22002177a 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20210621111155.0 | ||
| 008 | 210619b ||||| |||| 00| 0 eng d | ||
| 020 | _a9780273753360 | ||
| 050 |
_aHF5415.3 _bKOT |
||
| 100 |
_aPhilip Kotler _eauthor |
||
| 245 |
_aMarketing Management / _cby Philip Kotler and Keller Kevin Lane _h[textbook] |
||
| 250 | _aFourteeth edidion / | ||
| 260 |
_aLondon: _bPearson Education, _c2003. |
||
| 300 |
_a674 pages: _bcoloured illustrations; _c27 cm. |
||
| 504 | _aIncludes bibliography and index. | ||
| 650 | _2Marketing | ||
| 650 | _2Management | ||
| 700 |
_aKevin Lane Keller _eAuthor |
||
| 942 |
_2lcc _cBK _eFourteeth edition / _h5415.3 _iKOT _kHF |
||
| 999 |
_c752 _d752 |
||