TY - BOOK AU - Hackley,Christopher E. AU - Hackley,Rungpaka Amy TI - Advertising & promotion: by Chris Hackley and Rungpaka Amy Hackley SN - 9781446280720 AV - HF5823 HAC PY - 2015/// CY - Los Angeles PB - SAGE KW - Advertising KW - Social aspects KW - Sales promotion KW - Brand name products KW - fast KW - Reclame KW - gtt N1 - Includes bibliographical references and index ER -