Hackley, Christopher E. <br/><br/>
Advertising & promotion  /  by Chris Hackley and Rungpaka Amy Hackley 
 Advertising and promotion 

 - Third edition / 
 - xvi, 326 pages, 16 unnumbered pages of plates :  illustrations (chiefly color) ;  24 cm 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9781446280720 1446280721 9781446280713 1446280713 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising.<br/>Advertising--Social aspects.<br/>Sales promotion.<br/>Advertising--Brand name products.<br/>Advertising.<br/>Advertising--Brand name products.<br/>Advertising--Social aspects.<br/>Sales promotion.<br/>Reclame.
<br/><br/><label>LC Class. No.: </label>HF5823  / HAC