Hair, Joseph F.,  Jr.,  1944- <br/><br/>
Marketing research :  within a changing information environment /  [textbook] 
by Joseph F. Hair, Jr., Robert P. Bush and David J. Ortinau 
 - Second edition / 
 - Boston :  McGraw-Hill/Irwin,  2003. 
 - xxiii, 672 pages :  illustrations;  27 cm.  
<br/><br/>Includes glossary, bibliography and index. 
<br/><br/><label>ISBN: </label>0072467576 (alk. paper) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research
<br/><br/><label>LC Class. No.: </label>HF5415.2  / HAI