TY  - BOOK
AU  - Zangwill,Willard I.
TI  - Lightning strategies for innovation: how the world's best firms create new products 
SN  - 002935675X :
AV  - HF5415.153 ZAN
PY  - 1993///
CY  - New York, Toronto, New York
PB  - Lexington Books, Maxwell Macmillan Canada, Maxwell Macmillan International
KW  - New products
KW  - Technological innovations
KW  - Strategic planning
N1  - Includes bibliographical references (p. [331]-340) and index
ER  -