Cateora, Philip R. <br/><br/>
International marketing /  [textbook] 
by Philip R. Cateora and John L. Graham 
 - Twelfth edition / 
 - Boston :  McGraw-Hill/Irwin,  2005 
 - xxxiii, 697 pages :  illustrations (some color) ;  29 cm.  
 - McGraw-Hill/Irwin Series in Marketing .
<br/><br/>Includes bibliographical references and indexes. 
<br/><br/><label>ISBN: </label>0072833718 0072941642 9780072941647 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing.<br/>International business enterprises.
<br/><br/><label>LC Class. No.: </label>HF1416  / CAT