TY  - BOOK
AU  - Gupta S. L.
AU  - Seema, Gupta
AU  - Utkarsh, Gupta
TI  - Marketing research
SN  - 8174463453
AV  - HF5415.2 GUP
PY  - 2007///
CY  - New Delhi
PB  - Excell Books
KW  - Market research
N1  - Includes appendix
ER  -