Brown, Stephen  1955 March 23- <br/><br/>
Brands and branding /  [textbook] 
by Stephen Brown. 
 - xi, 282 pages ;  25 cm. 
<br/><br/>Includes bibliographical references (pages 247-276) and index. 
<br/><br/><label>ISBN: </label>9781473919525 (pbk) 1473919517 (hbk) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Branding (Marketing)<br/>Brand name products.<br/>Brand name products
<br/><br/><label>LC Class. No.: </label>HD69  / BRO