Albaum, Gerald

International marketing and export management / Gerald Albaum and Edwin Duerr. - Seventh edition - Harlow, England ; New York. : Financial Times/Prentice Hall, 2011. - 990 pages : illustrations 25 cm.

Includes bibliographical references and index.

9780273743880


Export marketing--Management.

HF1416 / .I617 2002