Drucker, Peter F. <br/><br/>
Innovation and entrepreneurship :   practice and principles / 
Peter F Drucker 
 - ix, 277 pages  
<br/><br/> Includes index 
<br/><br/>Introduction: The entrepreneurial economy --<br/>The practice of innovation --<br/>The practice of entrepreneurship --<br/>Entrepreneurial strategies. 
<br/><br/> This is the first book to present innovation and entrepreneurship as a purposeful and systematic discipline that explains and analyzes the challenges and opportunities of America's new entrepreneurial economy. Superbly practical, Innovation and Entrepreneurship explains what established businesses, public service institutions, and new ventures need to know and do to succeed in today's economy. -- Back cover. 
<br/><br/><label>ISBN: </label>9780060851132 
<br/><br/><label>Subjects--Topical Terms: </label><br/> Small business<br/>New business enterprises <br/>Entrepreneurship. 
<br/><br/><label>LC Class. No.: </label>HD2346.U5  / DRU