TY  - BOOK
AU  - Liou,Dick J.
TI  - From concept to commercialization : : a strategic approach for bringing everyday ideas to market 
SN  - 9781466216105
AV  - HF5415.152 LIO
PY  - 2011///]
CY  - [Place of publication not identified]
PB  -  [publisher not identified]
KW  - New products
KW  - Marketing
KW  - Management
KW  - Entrepreneurship
N1  - Inlcudes index; Includes bibilography
ER  -