Liou, Dick J. <br/><br/>
From concept to commercialization :   a strategic approach for bringing everyday ideas to market / 
Dick J. Liou 
 - 369 pages :  illustrations 
<br/><br/> Inlcudes index 
<br/><br/>Includes bibilography 
<br/><br/><label>ISBN: </label>9781466216105 
<br/><br/><label>Subjects--Topical Terms: </label><br/>New products --Marketing.<br/>New products --Management.<br/>Entrepreneurship.
<br/><br/><label>LC Class. No.: </label>HF5415.152  / LIO