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Global marketing management / by Warren J. Keegan [textbook]
Material type:
TextPublication details: Upper Saddle River, N.J. : Prentice Hall, 2002.Edition: Seventh editionDescription: xxv, 617 pages : illustrations ; 27 cmISBN: - 9788120320666
- HF1416 KEE
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Harare Institute of Technology Main Library | Harare Institute of Technology Main Library | General Collection | HF1416 KEE (Browse shelf(Opens below)) | Available | BK0000702 |
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| HF1416 HOL Global marketing / | HF1416 HOL Global marketing / | HF1416 KEE Global Marketing / | HF1416 KEE Global marketing management / | HF1416 KEE Global marketing / | HF1416 KEE Global marketing management: a European perspective / | HF1416 KOH International marketing in the network economy : a knowledge-based approach / |
Includes bibliographical references and index.
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