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International business : the challenges of globalization / John J. Wild, Kenneth L. Wild

By: Contributor(s): Material type: TextTextLanguage: Eng Publication details: Upper Saddle River, N.J. : Pearson Prentice Hall, ©2012Edition: Sixth editionDescription: xxiii, 458 pages : color illustrations, color maps ; 28 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9780273752578
Subject(s): LOC classification:
  • HD62.4 .W586 2012
Contents:
Global business environment. Globalization -- National business environments. Cross-cultural business ; Politics, law, and business ethics ; Economics and emerging markets -- International trade and investment. International trade ; Business-government trade relations ; Foreign direct investment ; Regional economic integration -- The international financial system. International financial markets ; International monetary system -- International business management. International strategy and organization ; Analyzing international opportunities ; Selecting and managing entry modes ; Developing and marketing products ; Managing international operations ; Hiring and managing employees
Summary: From the publisher: International Business: The Challenges of Globalization presents international business in a comprehensive yet concise framework with unrivaled clarity. Real-world examples and engaging features help bring the concepts to life and make international business accessible to all readers
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Holdings
Item type Current library Home library Shelving location Call number Copy number Status Date due Barcode
Books Books Harare Institute of Technology Main Library Harare Institute of Technology Main Library General Collection HD62.4 WIL (Browse shelf(Opens below)) 1 Available BK0013475

Includes bibliographical references and indexes

Global business environment. Globalization -- National business environments. Cross-cultural business ; Politics, law, and business ethics ; Economics and emerging markets -- International trade and investment. International trade ; Business-government trade relations ; Foreign direct investment ; Regional economic integration -- The international financial system. International financial markets ; International monetary system -- International business management. International strategy and organization ; Analyzing international opportunities ; Selecting and managing entry modes ; Developing and marketing products ; Managing international operations ; Hiring and managing employees

From the publisher: International Business: The Challenges of Globalization presents international business in a comprehensive yet concise framework with unrivaled clarity. Real-world examples and engaging features help bring the concepts to life and make international business accessible to all readers

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