Marketing success stories : (Record no. 723)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00759cam a2200217 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 16843382 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20210619083538.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 110624s2010 sa a b 000 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780195994896 |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.12.S75 |
| Item number | MAR |
| 245 00 - TITLE STATEMENT | |
| Title | Marketing success stories : |
| Remainder of title | South African case studies / |
| Statement of responsibility, etc. | edited by Michael Cant and Ricardo Machado. |
| Medium | [textbook] |
| 250 ## - EDITION STATEMENT | |
| Edition statement | Seventh edition / |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Cape Town : |
| Name of publisher, distributor, etc. | Oxford University Press, |
| Date of publication, distribution, etc. | 2010 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xi, 244 p. : |
| Other physical details | ill. ; |
| Dimensions | 25 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| Geographic subdivision | South Africa |
| Form subdivision | Case studies. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Cant, M. C. |
| Fuller form of name | (Michael Colin), |
| Dates associated with a name | 1957- |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Machado, Ricardo. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Books |
| Edition | Seventh edition |
| Classification part | 5415.12.S75 |
| Item part | MAR |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Harare Institute of Technology Main Library | Harare Institute of Technology Main Library | General Collection | 28/11/2018 | Donation | 3437/D | 1 | HF5415.12S75 MAR | BK0010036 | 28/11/2024 | 21/05/2024 | 19/06/2021 | Books |