Marketing management : (Record no. 704)

MARC details
000 -LEADER
fixed length control field 00787cam a2200229 a 4500
001 - CONTROL NUMBER
control field 11840638
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20210619072721.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 991110s1999 enka b 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0333750071
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 033375008X
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.13
Item number MAR
245 00 - TITLE STATEMENT
Title Marketing management :
Remainder of title an international perspective /
Statement of responsibility, etc. edited by Kamran Kashani and Dominique Turpin
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Houndmills, Basingstoke [England] :
Name of publisher, distributor, etc. Macmillan Business,
Date of publication, distribution, etc. 1999
300 ## - PHYSICAL DESCRIPTION
Extent xvii, 487 pages :
Other physical details illustrations ;
Dimensions 25 cm.
490 av - SERIES STATEMENT
Series statement International Marketing Series
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management
Form subdivision Case studies.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Kashani, Kamran
Relator term editor
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Turpin, Dominique
Relator term editor
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Classification part 5415.13
Item part MAR
Call number prefix HF
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Inventory number Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Library of Congress Classification     Harare Institute of Technology Main Library Harare Institute of Technology Main Library General Collection 14/01/2004 Purchase 04/697   HF5415.13 MAR BK0000823 22/07/2024 19/06/2021 Books