Brands and branding / (Record no. 589)

MARC details
000 -LEADER
fixed length control field 00733cam a22002417i 4500
001 - CONTROL NUMBER
control field 18971814
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20210623073146.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 160211t20162016cau b 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781473919525 (pbk)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1473919517 (hbk)
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD69
Item number BRO
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Brown, Stephen
Dates associated with a name 1955 March 23-
Relator term author.
245 10 - TITLE STATEMENT
Title Brands and branding /
Statement of responsibility, etc. by Stephen Brown.
Medium [textbook]
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Los Angeles ;
-- London :
Name of producer, publisher, distributor, manufacturer SAGE,
Date of production, publication, distribution, manufacture, or copyright notice 2016.
264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Date of production, publication, distribution, manufacture, or copyright notice ©2016
300 ## - PHYSICAL DESCRIPTION
Extent xi, 282 pages ;
Dimensions 25 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references (pages 247-276) and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Branding (Marketing)
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Brand name products.
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Brand name products
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Classification part 69
Item part BRO
Call number prefix HD
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Inventory number Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Library of Congress Classification     Harare Institute of Technology Main Library Harare Institute of Technology Main Library General Collection 14/07/2010 Donation 2795/D   HD69 BRO BK0009514 12/06/2021 1 12/06/2021 Books