Living Brands: (Record no. 583)

MARC details
000 -LEADER
fixed length control field 00586nam a22001937a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20210623080803.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210612b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780070659216
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD69
Item number NAD
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Raymond, Nadeau
Relator term author
245 ## - TITLE STATEMENT
Title Living Brands:
Remainder of title collaboration + innovation = customer fascination /
Statement of responsibility, etc. by Raymond Nadeau
Medium [textbook]
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New-Delhi :
Name of publisher, distributor, etc. McGraw-Hill ,
Date of publication, distribution, etc. 2007.
300 ## - PHYSICAL DESCRIPTION
Extent xxi,293 pages :
Other physical details illustrations.
Dimensions 25cm
500 ## - GENERAL NOTE
General note Includes index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Source of heading or term Branding
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Source of heading or term Marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Classification part 69
Item part NAD
Call number prefix HD
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Inventory number Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Library of Congress Classification     Harare Institute of Technology Main Library Harare Institute of Technology Main Library General Collection 26/03/2008 Donation 1141/D   HD69 NAD BK0006763 12/06/2021 1 12/06/2021 Books