MARC details
000 -LEADER |
fixed length control field |
03136cam a2200361 a 4500 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
OCoLC |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20250326103554.0 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780470888506 (pbk.) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0470888504 (pbk.) |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
DLC |
Language of cataloging |
eng |
Transcribing agency |
DLC |
Modifying agency |
YDX |
-- |
YDXCP |
-- |
BWX |
-- |
RCJ |
-- |
DMZ |
-- |
UKMGB |
-- |
BDX |
-- |
CDX |
-- |
OSU |
-- |
UtOrBLW |
Description conventions |
rda |
041 ## - LANGUAGE CODE |
Language code of text/sound track or separate title |
Eng |
042 ## - AUTHENTICATION CODE |
Authentication code |
pcc |
043 ## - GEOGRAPHIC AREA CODE |
Geographic area code |
n-us--- |
049 ## - LOCAL HOLDINGS (OCLC) |
Holding library |
OSUU |
050 00 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
KF2980 |
Item number |
.P65 2011 |
050 00 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
KF2980 |
Item number |
.P65 2011 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Poltorak, Alexander |
Fuller form of name |
(Alexander I.) |
Authority record control number or standard number |
http://id.loc.gov/authorities/names/nb2002041507 |
245 10 - TITLE STATEMENT |
Title |
Essentials of intellectual property : |
Remainder of title |
law, economics, and strategy / |
Statement of responsibility, etc. |
Alexander I. Poltorak, Paul J. Lerner |
250 ## - EDITION STATEMENT |
Edition statement |
Second edition |
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
Place of production, publication, distribution, manufacture |
Hoboken, N.J. : |
Name of producer, publisher, distributor, manufacturer |
Wiley, |
Date of production, publication, distribution, manufacture, or copyright notice |
[2011] |
264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
Date of production, publication, distribution, manufacture, or copyright notice |
©2011 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xxviii, 292 pages : |
Other physical details |
illustrations, forms ; |
Dimensions |
23 cm |
336 ## - CONTENT TYPE |
Content type term |
text |
Content type code |
txt |
Source |
rdacontent |
337 ## - MEDIA TYPE |
Media type term |
unmediated |
Media type code |
n |
Source |
rdamedia |
338 ## - CARRIER TYPE |
Carrier type term |
volume |
Carrier type code |
nc |
Source |
rdacarrier |
490 1# - SERIES STATEMENT |
Series statement |
Essentials series |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references (p. 286-287) and index |
505 0# - FORMATTED CONTENTS NOTE |
Formatted contents note |
The big three : patents, trademarks, and copyrights -- The supporting players : other types of IP : trade secrets and know-how, mask works, and noncompetition and nondisclosure agreements -- Protecting the fruits of your research and development -- Know what you have (IP audit) and what the other guy has (competitive intelligence) -- What is it worth? Putting a value on intellectual property -- Make more money by sharing (licensing) -- Corporate officers and directors beware : you can be liable for mismanaging intellectual property -- Enforcing your rights -- The fundamental things apply, as time goes by : intellectual property in cyberspace -- The patent portfolio and its effect on stock price -- How the courts have changed the patent law -- Patent reform |
520 ## - SUMMARY, ETC. |
Summary, etc. |
"The definitive primer on intellectual property for business professionals, non-IP attorneys, entrepreneurs, and inventors Full of valuable tips, techniques, illustrative real-world examples, exhibits, and best practices, the Second Edition of this handy and concise paperback will help you stay up to date on the newest thinking, strategies, developments, and caselaw in intellectual property. Presents fundamentals of patents, trademarks, copyrights, trade secrets and other less-know forms of IP, such as registered design and mask works Covers important concepts such as IP strategy, protection, audits, valuation, management, and competitive intelligence Offers an introduction to IP licensing and enforcement Now features discussion of critical precedent-setting recent IP cases and proposed patent reform Providing business professionals and IP owners with in-depth knowledge of this extremely important subject, this book helps those new to this field gain a better understanding and appreciation for the results of their creative abilities. "-- |
Assigning source |
Provided by publisher |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Intellectual property |
Geographic subdivision |
United States. |
Authority record control number or standard number |
http://id.loc.gov/authorities/subjects/sh2008104752 |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Lerner, Paul |
Fuller form of name |
(Paul J.) |
Authority record control number or standard number |
http://id.loc.gov/authorities/names/nb2002041508 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
Library of Congress Classification |
Koha item type |
Books |