MARC details
000 -LEADER |
fixed length control field |
01869 a2200265 4500 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
OSt |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20250326102520.0 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781544316468 |
040 ## - CATALOGING SOURCE |
Language of cataloging |
Eng |
Transcribing agency |
HITLIB |
Modifying agency |
HITLIB |
Description conventions |
rda |
041 ## - LANGUAGE CODE |
Language code of text/sound track or separate title |
Eng |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Polonsky, Michael Jay |
Relator term |
Author |
245 10 - TITLE STATEMENT |
Title |
Designing and managing a research project : |
Remainder of title |
a business student's guide / |
Statement of responsibility, etc. |
Michael J. Polonsky and David S. Waller |
250 ## - EDITION STATEMENT |
Edition statement |
Fourth edition |
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
Place of production, publication, distribution, manufacture |
Los Angeles, CA : |
Name of producer, publisher, distributor, manufacturer |
SAGE Publications, Inc, |
Date of production, publication, distribution, manufacture, or copyright notice |
2019 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
345 pages |
336 ## - CONTENT TYPE |
Source |
rdacontent |
Content type term |
text |
Content type code |
txt |
337 ## - MEDIA TYPE |
Source |
rdamedia |
Media type term |
unmediated |
Media type code |
n |
338 ## - CARRIER TYPE |
Source |
rdacarrier |
Carrier type term |
volume |
Carrier type code |
nc |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes index |
520 ## - SUMMARY, ETC. |
Summary, etc. |
Designing and Managing a Research Project: A Business Student's Guide is a practical, step-by-step guide that shows business students how to successfully conduct a research project, from choosing the topic to presenting the results. The authors have applied their many years of experience in supervising student projects to provide examples of actual research problems and to offer practical solutions. The inclusion of topics such as supervision, group work and ethics, and both qualitative and quantitative data analysis, along with examples from real student research provide a unique perspective. The new Fourth Edition includes broader types of student project examples, such as an Economics thesis, additional international business cases, increased coverage of Questionnaire Design and Institutional Review Boards, and an integrated case throughout the book on ‶High Performance Shoes" with supporting materials and data. Additional resources including case studies, PowerPoint slides, and test bank are available on the authors' website at http://polonskywaller.com! |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Business Research Methodology |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Research |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Waller, David S. |
Numeration |
Author |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
Library of Congress Classification |
Koha item type |
Books |