MARC details
| 000 -LEADER |
|---|
| fixed length control field |
02289nam a22003017a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20230712093237.0 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9781260565621 |
| 040 ## - CATALOGING SOURCE |
|---|
| Language of cataloging |
Eng |
| Transcribing agency |
HITLIB |
| Modifying agency |
HITLIB |
| Description conventions |
rda |
| 041 ## - LANGUAGE CODE |
|---|
| Language code of text/sound track or separate title |
Eng |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Hisrich, Robert D. |
| Relator term |
author |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Entrepreneurship / |
| Statement of responsibility, etc. |
Robert D. Hisrich, Michael P. Peters, Dean A. Shepherd |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
Eleventh edition |
| 264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
New York, NY : |
| Name of producer, publisher, distributor, manufacturer |
McGraw-Hill Education, |
| Date of production, publication, distribution, manufacture, or copyright notice |
2020 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xxiii, 581 pages : |
| Other physical details |
illustrations |
| 336 ## - CONTENT TYPE |
|---|
| Source |
rdacontent |
| Content type term |
text |
| Content type code |
txt |
| 337 ## - MEDIA TYPE |
|---|
| Source |
rdamedia |
| Media type term |
unmediated |
| Media type code |
n |
| 338 ## - CARRIER TYPE |
|---|
| Source |
rdacarrier |
| Carrier type term |
volume |
| Carrier type code |
nc |
| 505 ## - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
Part I: The Entrepreneurial Perspective : 1. The Entrepreneurial Mind-set ; 2. Corporate Entrepreneurship ; 3. Generating and Exploiting New Entries<br/>Part II: From Idea to the Opportunity : 4. Creativity and the Business Idea ; 5. Identifying and Analyzing Domestic and International Opportunities ; 6. Protecting the Idea and Other Legal Issues for the Entrepreneur<br/>Part III: From the Opportunity to the Business Plan : 7. The Business Plan ; 8. The Marketing Plan ; 9. The Organizational Plan ; 10. The Financial Plan<br/>Part IV: From the Business Plan to Funding the Venture : 11. Sources of Capital ; 12. Informal Risk Capital, Venture Capital, and Going Public<br/>Part V: From Funding the Venture to Launching, Growing and Ending the New Venture : 13. Strategies for growth and Managing the Implications of growth ; 14. Accessing Resources for Growth from External Sources ; 15. Succession Planning and Strategies for Harvesting and Ending the Venture<br/>Part VI: Cases |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc. |
Entrepreneurship, by Robert Hisrich, Michael Peters and Dean Shepherd has been designed to clearly instruct students on the process of formulating, planning, and implementing a new venture. Students are exposed to detailed descriptions of 'how to' embark on a new venture in a logical manner. Comprehensive cases at the end of the text have been hand-picked by the authors to go hand-in-hand with chapter concepts, helping to reinforce key topics |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Entrepreneurship |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Business planning |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
New business enterprises |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Success in business |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Peters, Michael P. |
| Relator term |
author |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Shepherd, Dean A. |
| Relator term |
author |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Library of Congress Classification |
| Koha item type |
Books |