The McGraw-Hill guide to starting your own business : (Record no. 2765)

MARC details
000 -LEADER
fixed length control field 02001nam a22002417a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220603100117.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780071410120
040 ## -
-- HITLIB
-- rda
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD62.5 HAR
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Harper, Stephen C.
Relator term Author
245 14 - TITLE STATEMENT
Title The McGraw-Hill guide to starting your own business :
Remainder of title a step-by-step blueprint for the first-time entrepreneur /
Statement of responsibility, etc. Stephen C Harper
250 ## - EDITION STATEMENT
Edition statement Second edition
264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture New York :
Name of producer, publisher, distributor, manufacturer McGraw-Hill,
Date of production, publication, distribution, manufacture, or copyright notice [2003]
300 ## - PHYSICAL DESCRIPTION
Extent xviii, 253 pages :
Other physical details illustrations
336 ## -
-- rdacontent
-- text
-- txt
337 ## -
-- rdamedia
-- unmediated
-- n
338 ## -
-- rdacarrier
-- volume
-- nc
500 ## - GENERAL NOTE
General note Include index
505 ## -
-- pt. 1. Prerequisites for start-up survival and success: Creating a new business --<br/>Identifying new business opportunities --<br/>pt. 2. Preparing your business plan: The general overview and legal structure --<br/>Selecting the right target market --<br/>Product and price strategy --<br/>Promotional strategy and physical distribution strategy --<br/>Determining your initial capital requirement --<br/>Projecting your financial status for the first years --<br/>pt. 3. Sources of funding, alternatives to starting from scratch, and entrepreneurial do's and don'ts: Sources of money --<br/>Buying an existing business --<br/>Acquiring a franchise --<br/>Entrepreneurial do's and don'ts --<br/>Sources of helpful information
520 ## -
-- Annotation. The bestselling first edition of The McGraw-Hill Guide to Starting Your Own Business sold more than 75,000 copies, and took the reader step-by-step through the entire process of starting a new venture. The completely revised second edition once again shows entrepreneurs the keys to determining the best opportunities, creating a business plan, and formulating a winning marketing strategy. In addition, it now profiles alternative sources of funding from SBA loans to angel investors and provides valuable do's and don'ts from over one hundred entrepreneurs.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element New business enterprises.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Inventory number Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Library of Congress Classification     Harare Institute of Technology Main Library Harare Institute of Technology Main Library General Collection 23/02/2022 Donation : American Center Library 3793/D   HD62.5 HAR BK002211 03/06/2022 1 03/06/2022 Books