Good strategy, bad strategy : the difference and why it matters /

Rumelt, Richard P

Good strategy, bad strategy : the difference and why it matters / [textbook] by Richard P. Rumelt - London : Profile Books, 2012 - xii, 322 pages : illustrations ; 25 cm

Originally published: New York : Crown Business, 2011

Includes bibliographical references and index.

9781846684814 (pbk.)


Strategic planning
Strategy
Planning
Decision Making, Organizational
Planning Techniques

HD30.28 / RUM