Communicating with data visualisation : a practical guide /
Frost, Adam,
Communicating with data visualisation : a practical guide / Adam Frost, Tobias Sturt, Jim Kynvin, Sergio Fernandez Gallardo. - 352 pages cm
"How can you transform a spreadsheet of numbers into a clear, compelling story that will grab and persuade your audience? This book is a step-by-step guide to bringing data to life through visualisations, from static charts and graphs to interactive infographic and motion graphics. Introducing a four-step framework to creating engaging and innovative visualisations, it helps you to: · Find the human stories in your datasets · Design a visual story that will resonate with your audience · Make your design into a clear, persuasive visual that represents your data truthfully · Refine your work to ensure your visual expresses your story in the best possible way. This book also includes a portfolio of best-practice examples and annotated templates to help you choose the right visual for the right audience, and repurpose your work for different contexts"--
9781529743777 9781529743760
Communicating with data visualisation : a practical guide / Adam Frost, Tobias Sturt, Jim Kynvin, Sergio Fernandez Gallardo. - 352 pages cm
"How can you transform a spreadsheet of numbers into a clear, compelling story that will grab and persuade your audience? This book is a step-by-step guide to bringing data to life through visualisations, from static charts and graphs to interactive infographic and motion graphics. Introducing a four-step framework to creating engaging and innovative visualisations, it helps you to: · Find the human stories in your datasets · Design a visual story that will resonate with your audience · Make your design into a clear, persuasive visual that represents your data truthfully · Refine your work to ensure your visual expresses your story in the best possible way. This book also includes a portfolio of best-practice examples and annotated templates to help you choose the right visual for the right audience, and repurpose your work for different contexts"--
9781529743777 9781529743760